5 Tips for Shopping Smarter on Black Friday | 47
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Podcast Description
I LOVE shopping for deals on Black Friday, not just for my online business but in-person too. Even as a kid, my family had the tradition of wrapping up Thanksgiving dinner and heading off to the mall around midnight. Yeah, that’s how into it we are.
What I’ve learned from these experiences is that planning for Black Friday shopping can help you snag the best deals possible for your online business too. So in this episode, I’m going to share 5 tips to help you get prepared for the Black Friday deals so that you can get the most bank from your buck.
Links Referenced in Episode:
▶ Get on the Black Friday waitlist
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Episode Transcript
(Note: This is a formatted AI-generated transcript to make it easier for you to read through, but is not an optimized blog post. Please excuse any spelling or grammar errors and filler words – it’s just how I speak LOL)
Episode Intro
I love shopping for deals on Black Friday, not just for my online business, but in person too. Even as a kid, my family had a tradition of wrapping up Thanksgiving dinner and heading off to the mall around midnight. Yeah. That’s how into it we were.
And what I’ve learned from these experiences is that planning for Black Friday shopping can help you snag the best deals possible for your online business too.
So in this episode, I’m going to share five tips to help you get prepared for the Black Friday deals so that you can get the most bank for your buck. Are you ready? Let’s dive in!
Hey, I’m Lucy Reyes, your host of the Cheerful Productive Chats Podcast, where I’m on a mission to help online entrepreneurs, like you, focus on all the right things and kiss overwhelm goodbye. Here, you’re going to learn strategies that will boost your productivity so that you can scale your online biz and impact lives sooner. It’s your time to shine, so let’s get started!
My Black Friday Waitlist is OPEN!
Hey, hey, welcome back to the Cheerful Productive Chats Podcast. I’m so excited about this episode because I love Black Friday shopping y’all. I have been Black Friday shopping since I was a kid. It was a big tradition of our family and so we’re going to dive into that episode here, where I’m going to cover some tips to help you get the most bank for your buck this Black Friday season.
But first, I want to point out that I am also having a Black Friday sale and my Black Friday waitlist is now open.
So head to cheerstoproductivity.com/bf-waitlist. The link is in the show notes, because I’m going to have the biggest Best Black Friday sale that I have ever had. I am so excited for it.
It is going to start on November 22nd. If you’re on the waitlist, it starts a day early on the 21st. And trust me, you’re going to want to be on that waitlist because I will be raffling out some prizes. And the earlier you buy, the more raffle tickets you’ll get which means the higher chances you’ll have of winning one of the top three prizes.
Now I share all of the details about my Black Friday sale in the waitlist, so be sure to head over there. It’s going to start on November 22nd. In case you’re not familiar with what products I sell, everything that I have, all of the resources that I create and sell are really aimed at helping online business owners like you get more productive.
So I’m helping you get organized. I’m helping you plan your content. I’m helping you plan your tasks. Helping you manage your to do list to make it more manageable. Because we know that you have this overwhelmingly long to do list just like every entrepreneur does. And I help you get through it with less overwhelm.
So… All of my resources are really aimed at helping you get the most out of your little time and making the little time that you have more impactful. So head to the Cheerful Productivity Shop.
That is where the sale is going to be happening. Take a scroll around and take a look at all the resources and get on the waitlist. Okay, the sale starts in one week if you’re listening to this live.
Planning Your Black Friday Sale?
Alright so, let me talk about Black Friday. Let me actually talk about this Black Friday shopping sale, okay? Because this one is all about shopping. So, episode 45, I recorded that about two weeks ago. That episode is for you if you have not started planning your own Black Friday sale yet.
If you haven’t done that, then you need to put a pause on this one and go listen to that one because now is the time. If you are having a Black Friday sale, do not wait until the last minute. No, no, no, no, do not wait until the last minute.
Everyone’s inboxes are going to be so full. And especially if you’re in the U.S., that is after Thanksgiving so you don’t want to be working too hard, too much on Black Friday week. So if you haven’t started planning your Black Friday sale yet, but you want to have one, then you need to go back and listen to episode 45, okay.
Important Black Friday Dates
But otherwise, stay around because we’re going to talk about some tips to help you with the Black Friday shopping period. So let me go over some important dates for you to be aware of in case you don’t know.
So if you’re in the U. S. or if you have a U. S. based audience, Thanksgiving falls on Thursday, November 23rd. And then Friday, the Friday right after Thanksgiving, November 24th is Black Friday.
So something that I normally always forget is Small Business Saturday, which is the Saturday after Black Friday. So we have Thanksgiving, then we have Black Friday, then we have a Small Business Saturday, and then on Monday is Cyber Monday.
And that’s usually the time period of a lot of the sales. So yeah, nowadays, in the past like two years, sales have started earlier and earlier. Some of them end before Black Friday, and then some of them end on Cyber Monday. So these are just some key dates to keep in mind because these are typically the biggest shopping days of the year.
These are the biggest days where all of the best deals come out. So some dates to keep in mind.
My Black Friday Shopping Experience
Now, I used to go Black Friday shopping as a kid, like I mentioned. So we used to have our Thanksgiving dinner and then, this was back in the day when the stores weren’t opening at like 5PM on Thanksgiving Day or like wednesday like they are now.
This is back in the traditional Black Friday era where stores opened like at midnight on a Black Friday and those times were amazing. I honestly wish we could get them back. But I learned so much from doing this since I was a kid for all of these years and a lot of the stuff that I learned from shopping in person on Black Friday, can actually be translated over into online business Black Friday shopping too.
5 Tips for Shopping Smarter on Black Friday
So let’s go ahead and get into the five tips that are really going to help you get the most bang for your buck and ensure that you are really shopping for the best deals possible and not missing out on them.
Because like I mentioned, Black Friday is usually a big shopping period where so many e-commerce stores, so many online entrepreneurs, so many in person stores, so these tips can also be used for your in person shopping experience.
So many people are having amazing deals, usually the best deals of the year, so you want to be prepared for them, okay?
Tip #1: Scroll the online shops or sales pages ahead of time.
So, the first tip that I have here is to scroll the online shops or sales pages ahead of time. And so what I mean by this is, if you already know that there’s a product that you want or maybe one of the creators has given you a sneak peek at letting you know like hey, by the way, this product is going to be on sale, then you want to go and check out that sales page.
Check out that product description. Check out their shop. They’re just saying everything is going to be 50 percent off, then go check out their shop, so that way you can already know what the product is that they’re selling, what it’s about, if it’s for you, if it’s something that you want, and if you have any questions.
If you have any questions about the product that you potentially want to buy, I’m going to recommend that you get your questions sent over to the creator as early as possible.
Don’t wait until the sale has started because their inbox is also going to be full, okay? Their inbox is going to be full with everyone else’s Black Friday deals. Their inbox might be full with questions from their own audience asking questions for the sale. And they might not even be working.
They might be taking some time off. Maybe they pre scheduled everything in advance. So you really want to make sure that you’re getting your question over to them in advance. That way you can make a good decision on whether something is for you or not.
You don’t want to let the scarcity or the urgency of something be the factor, the only factor in your decision. So if you have any questions, be sure to send it over to the creator right away.
And you can do that, you’ll know what questions you have by scrolling their shop, by getting familiar with the product, by seeing what their product or service or course was all about. Okay. So go through their shops, go through their sales pages, see if you have any questions, and then make the decision ahead of time whether that product is something that you want or not.
Tip #2: Make a list of the deals you want to take advantage of.
All right, tip number two. Make a list of the deals that you want to take advantage of. So you want to keep a handy of Black Friday shopping list in your Trello board or in another project management tool.
Even a sticky note if you want to, but it’s actually easier if you use a project management tool because then you can add some quick access links so that way you’re not having to search through your inbox with that’s going to be flooded with newsletters from people that you haven’t even heard about from or heard from in months.
So if you can make a handy list inside of your project management tool, go ahead and add the direct link to whatever it is that you’re going to want to buy and make note of whatever the sale details are going to be. So if there’s a certain course that’s going to be 50 percent off, then write that down.
Tip #3: Add the sale prices to your deals list to know what to budget for.
That way you know how much you need to budget for, which actually takes me into tip number three, which is add the sale prices to your deals list, so that way you know what to budget for, right.
Because you want to make sure that you are not overspending, right, we don’t want you to overspend either and then have so much buyer’s remorse after Black Friday, like, I’ve been there.
It’s not a good feeling. Usually it’s like, whatever, you know, I did it. I made the decision. I bought it. I’m going to use it. But if you can prevent that from happening in the first place, then you want to, okay?
So if you know that the product is going to be on sale and what the sale is going to be, then go ahead and write that price down in your list. That way you can start calculating all of the things that you want to buy and make sure that you can budget for it.
I mean right now at the time this goes live, it’s only about a week out, but you can still start getting prepared and seeing how you can budget for the things that you want.
And if you see that you’re going to go over budget, then now is the time where you can start prioritizing like okay. I really want this, this, and this. This is a maybe, we’ll see. This product is a… You know if I make so many sales on my own Black Friday sale, then I’ll grab this.
Like you want to start making those decisions ahead of time because you’re able to do so without feeling pressured to buy it right now because you can’t right?
You can’t buy it right now on sale because it hasn’t gone on sale yet. So you want to make note of what the sale price is going to be. And if you don’t know what that sale price is going to be, then just list out what the regular price is going to be. Not all products or courses or services are going to be discounted.
They might actually have an extra bonus or something tied to it. And so you’ll want to keep that in mind as well. So if this product doesn’t go on sale, but it includes some extra bonus or has something else attached to it, will you still want it? If yes, then keep it on your list with the regular price. If not, then go ahead and just take it off your list, okay? So that’s tip number three.
Tip #4: Make note of any early bird bonuses or doorbusters to get the BEST deals.
Tip number four is to make note of early bird bonuses or doorbusters to get the best deals. So in person shopping especially, doorbusters are so so popular. They probably were more popular back in the day. They still have them now, but it’s not the same.
But doorbusters are pretty much like the first hundred of something are at the lowest sale. So I’m really thinking picturing some uh, some stores that I used to shop at as a kid or like for my son.
I used to do it a lot for my son where it’s Carters. And they have like $6 doorbuster shirts and they’re all at the front of the door and there’s a limited amount and it’s only going to either be, it’s either limited quantity or limited time.
So it’s until it sells out or it’s only going to be $6 until, you know, from midnight to 4am and then at 4am it goes up to $10 or something like that, right? So those are doorbusters.
In the online business world, they’re really called early bird bonuses. Like that’s really like the online version of a doorbuster, it’s an early bird bonus. And what an early bird bonus is, you’ll get something extra or you’ll get an extra amount off if you buy within the first 24 hours, 48 hours, 12 hours, whatever it is, right?
And so you really want to, this is why you want that list. This is why you want to keep track of all the things that you want to buy.
So if the creators are telling you early what their deal is going to be, if they’re telling you early that they’re going to have something special for you to buy earlier, then make note of that because that is how you’re going to get the biggest bank for your buck.
Okay, this is how you’re going to get the absolute best deal possible. Okay, in my case in my example, my early bird bonus is basically an extra raffle ticket. So the earlier you buy, the more raffle tickets you’ll earn because on the day after the sale ends, I’m going to be raffling out three prizes for three winners.
So if you buy on the early bird day, which is for waitlisters only, you get 7 raffle tickets. If you buy on the first day of the official sale, then that’s 6 raffle tickets. Then it’s 5, then it’s 4, and so forth, all the way into the last day, which you’ll only get 1 raffle ticket, right? So that is my early bird bonus. So if you want dibs on that, then get on the waitlist.
But other people might have $100 extra off. They might have you, if you buy this within the first 48 hours, you’ll also get XYZ, right? So make note of what those early bird bonuses are, or those discounts are going to be, so that way you can get the absolute best deal possible.
Tip #5: Set reminders to grab the deals before the sale ends.
And lastly, tip number five is to set reminders to grab those deals before it ends.
Black Friday week is chaos. It is so busy, right? It is so busy. Especially if you’re in the U. S., Black Friday week is also Thanksgiving week. So you’re having to manage family in town or being around more family than usual and cooking or cleaning or there’s just, it’s the holiday season, right?
So the things that you normally do in the holidays, like you’re doing more of it right this week. So it’s pretty busy in your personal life. If you’re a parent, your kids are off from school too. So that’s another thing to keep in mind, right?
And your inbox is going to be even busier than it normally is. So if you want a sale, if you want a deal, then you need to make your own reminder for it.
Don’t rely on seeing that email come through because you might miss it. You might miss that email because like I said, you’re going to get so many more emails than you ever get throughout the year. And you’re going to get emails from people that you haven’t heard from in months, okay?
So, don’t rely on those email reminders to tell you, Oh yeah, I need to go buy this thing. No. Especially if you want dibs on those early bird bonuses, set your own reminder.
They told you the sale is going to be starting on November 21st for early bird waitlisters like it is for me, then set your reminder for November 21st to go to the Cheerful Productivity Shop to buy, right?
That is what you want to do so that way you can get the absolute best deal possible. And by planning ahead, by planning starting now and preparing for the deals that are coming, you will be ready to make that buying decision on the first day of the sale.
Like you won’t have to wait until the last day like maybe in a normal launch or normal promotion because you’re just hearing about it for the first time. No. Black Friday is a whole different ball game, which is why I’m recording this episode for it.
Episode Wrap-Up
So those are my five tips for Black Friday shopping. And like I mentioned, these actually apply for in person shopping as well. So use them if you’re planning on either shopping for your personal life either in person or online, or for your online business, okay.
Black Friday is truly an amazing time to buy, but follow these tips. You have a week to get prepared. A lot of people are starting to share what their deals are starting now, so you have plenty of time to prepare, okay. And lastly, don’t forget to get on my Black Friday waitlist at cheerstoproductivity.com/bf-waitlist or dash waitlist, the link is in the show notes.
Be sure to get on that waitlist so that way you can be the first to know when the sale is live to get those extra raffle tickets by shopping early and to get the inside scoop on what exactly my Black Friday deal is going to be.
I’m telling you, it is amazing. I put so much thought into this. You can ask my OBM. We we talked so much about what this deal was going to be and how we were literally going to make it the best and biggest Black Friday yet to really help online entrepreneurs like you get your online business organized with ease so that way you have less overwhelm and can make your little time more impactful.
So go ahead and get on my Black Friday waitlist and have an amazing Thanksgiving if you’re in the U.S., and I will talk to you soon. Bye!
Thank you so much for listening to the Cheerful Productive Chats Podcast with me, Lucy Reyes. To view the full transcript or all the links mentioned in today’s episode, visit cheerstoproductivity.com/47. And before you go make sure you follow or subscribe to the podcast wherever you’re listening, so you know once the next productive chat is released. Talk soon and cheers to your productivity and success!
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